Content Assets
Save and re-use your best Singulated Snippets, branched content, and sections across any email or template to repurpose winning content.
Why they matter: Content Assets enable you to re-use your favorite Singulated snippets, branched content, and other content sections instantly in any email or template.
They're an excellent way to save time while repurposing successful email content.
How Content Assets work
Once you save a piece of content or Singulate feature as an asset, you can re-use it in other templates and emails in seconds.
Got a favorite Singulated snippet you like to use? Save it as a Content Asset so you don’t have to build it from scratch later!
Have preferred Wow tag use cases or a pre-defined set of industries in branched content? Save them as Content Assets!
How to access Content Assets
There are two ways to access your saved assets from the Singulate email editor:
- The editor menu
Click the Content Asset option in the top menu of your editor to insert the asset in the desired line.

- The forward slash
Hit your "/" key and type "content" or "asset," and the content asset option will appear for instant selection.

How to create & save Content Assets
There are 3 easy ways to create and save Content Assets:
1. Save your favorite Snippet or Branch as a content asset.
Click the burger menu on the top left side of your desired Snippet or Branch, and select "Save as content asset."

2. Create Content Assets from scratch
Head to Templates in the main menu and click the Assets tab at the top of the page (it’s next to the Templates tab).

Click the blue New asset button.

Give your a name and a list, and click Create and edit.

Create your asset, and use it over and over again!
3. Create Content Assets using an existing template
Head to the Templates tab and click the template you want to use to create a Content Asset.
Click the burger menu in the bottom right corner of the template, and click Save as Asset.

Then, once you’ve given the asset a name and assigned a list, remove all the other content you don’t want, and you’re set to use your asset over and over again in other templates and campaigns.
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